Award-winning creative marketer and MBA with deep experience building brands and businesses. Expertise in brand strategy, creative direction (art + copy), messaging, content creation, omni-channel execution, brand management, creative operations. Point of view grounded in evidence and shaped by aptitude. Passion for leading and growing teams to do their best work. Expert problem-solver with history of improving creative environments with the right systems and processes. Highly driven to deliver top-quality work; motivated by curiosity, caring, humor, and results. Particular interest in working with innovative brands that create more than they take.
Originally from NYC, I started my career there in advertising. I've since worked both agency-side and in-house serving a range of B2B and B2C businesses including CPG, wellness, entertainment, financial services, nonprofit, lifestyle, and tech.
Ask Me About: hiking to 19K, getting bitten by a baby sea lion, Snapz!, and building a 30-foot gnome.
Some brands I've worked with:
"Elizabeth is an incredible Head of Brand. Her expertise and knowledge pushed the team to always go the extra mile. Not only did she do an incredible job at managing internal and external projects but she also showed what great leadership looked like through caring for her team, taking the time to listen, and encouraging us to believe in ourselves and grow as creatives." – Bozana (brand/creative team, BRYTER)
“Elizabeth approaches everything with a strategic AND creative point of view. She doesn’t settle for average, or making things for the sake of making them. Elizabeth leads the team to do our best work. I love working with her.” – L. (brand/creative team, Room 214)
"Elizabeth is an exceptional creative problem-solver, strategic thinker, and brand leader. She has a keen eye for design and is a terrific writer. She can think big but doesn't forget the details. Elizabeth's experience shows through easily; she understands how to get results. I thoroughly enjoyed working with her…" – Michael (boss/CEO, BRYTER)
“I have so much to thank you for…your leadership and guidance on the creative team were incredibly formative. Thank you for always encouraging me to push myself and incorporate my strengths into my design work. Thank you for always listening and showing so much compassion…” –E. (creative team, Room 214)
“Elizabeth brings to every project an unusual combination of great ideas and terrific execution, as well as a knack for smart branding. I’ve benefitted from her business judgment, her willingness to take risks, and her ability to get things done—not to mention her decency and enthusiasm. Elizabeth leads through a commitment to people, best practices, and results. She knows how to find the humor in things but focuses on delivering which, as long as I’ve known her, she’s always done." – Ilene (colleague, A+E Networks)
“On every project she puts in her all, improving the quality of our work and surpassing our clients’ expectations. The fun and laughter that she brings to her work makes her one of my favorite people to have a meeting with." – Caitlin (colleague, Room 214)
“Elizabeth brings discipline and continual improved quality to the Creative team, while adding an important voice to all projects she works on for clients and internally. She’s smart, funny, thoughtful, and always willing to put in the extra effort.” – (colleague, Room 214)
“She’s unbelievably talented and always delivers. Her work is smart, thoughtful and on point. She’s also very down to earth. She’s the best I’ve worked with.” – Ali (client)
"Not only did you help make the creative better, you helped improve the camaraderie of the group. We will miss you." – Sandy (boss, TracyLocke)
“I think she’s brought an amazing energy not only to Room 214, but also the creative team. I just love her.” – (colleague, Room 214)